At Pure Diamond, we expect you to come in with questions and walk away with savings. We cater to sophisticated consumers - those who value pragmatic research, exceptional creativity and perfect timing. To save you time and maximize your comfort we will work through both online and in-person sessions in our downtown Vancouver showroom. This hybrid approach lets us show you all that we offer, teach you all that you want to know, and have you touch, hold and feel all jewellery before buying. We work with local BC artisans and access wholesale markets for mined and lab-grown diamonds to make sure your engagement ring or jewellery fits your criteria, your lifestyle, and your budget.